Our Story

Cotton Key is an Emirati brand 🇦🇪 with a clear goal since 2014: to make everyday comfort affordable for everyone.

We started with a simple idea — to craft soft, breathable 100% cotton underwear that could be worn confidently under the kandora or on its own. Our commitment to authenticity and simplicity led us to develop pieces that feel good, fit right, and look timeless.

With deep roots in Gulf culture, we believe that comfort should never be compromised — and that quality basics should be accessible to all. Every stitch, fabric, and fit is chosen with intention, to deliver ease without excess.

We’re not here to follow fashion. We’re here to redefine what essentials can feel like.

This is Cotton Key, made to move with you ☁️